I normally hate to write very much for my blog. After all, if a picture is worth a thousand words then why write? I'm a photographer of 10 years, not a writer. I've been interviewed a few times and I know I have this persona of being a nice guy who shoots film. For today though, I'd like to change that just a little. I'm not out to become the Bad Boy of the film world, but let's face it, I love photography and I LOVE film and digital just doesn't do it for me.

Film has such a classic timeless feel I just don't get with digital. When I have tried shooting digitally, I find I spend all my time working to make it look like film. Think about how bizarre that is, when you could just shoot film to start with.

Years ago there was a great BMW commercial. The car shopper goes into three different car dealerships and is told, "It handles just like a BMW! It rides just like a BMW! It holds its value, just like a BMW!" The closing tag line of the ad was, "Why not just buy a BMW?"

Well, it's the same for film. Everyone is spending so much time trying to make digital look like film - so why not just shoot film?

People tell me they save so much money shooting digitally, but how much time are they working on their images? Or even more costly, how many people did they hire who are re-working their files? I'd much rather spend $35,000 a year on my lab bill, know I'm getting consistent quality and have the extra time and money to market myself, travel with only a Holga in hand, teach and simply work to be a better photographer. I'm willing to bet I'll have a lot more fun in the process too!

I'm getting so many inquires from people who look at my work and see it as timeless. They see the quality of my work and while they don't always understand why it looks different, they clearly notice there's something they like that's not the same as all the other albums they've seen. Film makes my work unique in todays digital world.

And although we are living in a digital world, is the Film trend coming back because it is "different"? I don't know you tell me.

I love film!

  1. Tabitha McCausland - Wow! You should write MORE!!!! Very well said!
    January 26, 2010
  2. jason stockdale - ditto 1,000 times. thanks for all you are doing man, "film is not dead"!
    January 26, 2010
  3. lauryn galloway - yay! jose I love you! I hope to switch to film completely by the end of this year! Holga and a Rolleiflex maybe this coming week!
    January 26, 2010
  4. Tim - $35k lab bill? Gulp. Digital is utilitarian. Film is magic.
    January 26, 2010
  5. Kim - I've commented to you before - about just how extremely beautiful your work is. So, film is the answer. :) Your last paragraph there makes so much sense to me. You're doing an amazing job. I like your passion for F*** (lol). Keep it up, hope to work with you one day.
    January 26, 2010
  6. Gina Meola - I love it, Jose!! You're undoubtedly set apart. XO!
    January 26, 2010
  7. Marcus Murphy - Vent on! You are so right Jose, there is nothing better than "timeless". I love the look of film. I am only a second shooter with my wife Gina ,(www.ginameola.com), but I REALLY love film. I love the history that is associated with photos. I love looking at old photos of couples, there is something so romantic in the simplicity and imperfections of each photo. I just now started looking for a camera to shoot with film. I also think I take so much pride in the process, getting a real hands on experience. As always thank you for the post. :)
    January 26, 2010
  8. Phyllis Cheung - You are REMARKABLE! Love your work!
    January 26, 2010
  9. Cynthia Brown - O.K. Jose-I love this post as I am a former still life/food photographer and shot mostly with a Sinar. I went through Polaroids like they were breaths of air. What do you shoot now? 35mm or medium format, Nikon, Canon? Just curious cuz I do love the results that I got with my fuji provia film (do they even make that anymore?).
    January 26, 2010
  10. Gail - The amazing thing is now to see how many photographers are trying to emulate your look. Perhaps emulate is not the right word exactly because we're all so inspired by what you post here. Maybe instead of Mike, it should be "I want to be like Jose" ;) Great testimony. Thank you for sharing!
    January 26, 2010
  11. Harmony Loves - I love your work. However you do it :) And I am taking my first film class!!! Yea! Teacher handed out a questionnaire and one of the questions was to write a famous photographer... I wrote Jose Villa and Jonathan Canlas! Will that get me a discount on your next workshop? ;)
    January 26, 2010
  12. Carebear - I was one of those trying to make my digi pics look like film. Now I just shoot film and I'm learning how to photograph all over again. It hasn't been a painless process - I'm still getting used to my Contax and it's focusing (I love F2 but it doesn't always love me back). But it's been more than worth a few headaches. I'll always be grateful for meeting the nice guy who shoots film.
    January 26, 2010
  13. Kia Gregory - Wow. Thanks for your thoughts, Jose. I used to shoot film with my husband (a high school B&W photography teacher). I remember spending the weekend waking around our rural parts of Oregon capturing old mossy trees (they were my obsession); the first time I developed my roll in the dark room and it was so magical; running the negatives through all the chemicals, so antsy while watching it in the stop bath. And picking the images I wanted to enlarge. It was a process. So thankful I learned how to do it, though. And your pride on love for your work is so evident. Bravo for doing what you love!
    January 26, 2010
  14. Marissa Rodriguez - I love when you write! Hehe! Your work truly is timeless! It's interesting to see sooo many other photographers getting film cameras when you've been doing this all along. I think maybe a lot are doing it because it's the "cool" thing to do right now but I love that you do it because you truly love it. I admire that. Although I'm happy with my digital camera I simply just love looking at your work! :)
    January 26, 2010
  15. Bartek Witek - Interesting reading. There is no doubt that your work is different. Now you have explained why :) I would not mind getting back to film times. Clients would not expect so many images. In today's time people have plenty fabulous images but they do not know about it, because they are hidden deep on the hard drives instead of being printed. Looking forward to see more film photographs from you Jose :) All the best.
    January 26, 2010
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  17. Cathy Crawley - I must admit when I found out that AGFA Ultra film was no longer available I had a little cry, that was the best film for landscapes - my first photography passion :)
    January 26, 2010
  18. stacy able - thought provoking in these digital days.. thank you jose!
    January 26, 2010
  19. Melissa Sweazy - You don't need a ghostwriter after all!
    January 26, 2010
  20. .joe - i've been saying (to myself mostly) that in 2010 we would see a renewed interest in film. i think this is the catalyst for that resurgence. great post!
    January 26, 2010
  21. Julia Holman - I love you!!! :) This is exactly what I was thinking! Thank you JOSE!!!!
    January 26, 2010
  22. Digi Pics - Hey Jose, do you have any tips on getting my digital stuff to look like film?
    January 26, 2010
  23. Riccis - Shhhh... Don't let the secret we all know too well out :-) Love you, brother!
    January 26, 2010
  24. jose villa - Digi pics - Yes, shoot Film! ha!!
    January 26, 2010
  25. Kathy - Wonderfully said! What do you shoot with? I spent hours as a child watching my dad develop film in his darkroom.. There is nothing like film.
    January 26, 2010
  26. Ricki Ford - Sweet post man! I want to copy and paste it on the bschool. will that be cool with you? All credit to you.
    January 26, 2010
  27. Tiffany Converse - Hi Jose, My thoughts are this: I shot weddngs with my hassleblad for years and printed most of my blk and white in the darkroom until I left the industry for a couple of years. When I came back I was convinced that digital was just as good and so on. Somehow I stumbled across your website and also Elizabeth Messinas and knew instantly that it was film! This was all I needed. I am slowly going to move back to film but am just so excited about the process to go back! Am I doing this to look cool? Who cares, your work is amazing and I'm inspired!
    January 26, 2010
  28. Carrie Roseman - Couldn't have been put any better. It simply blows my mind that there are "photographers" out there who've never shot film. I just think that is kind of crazy. It's truly the way to learn about light. And there's something that seems almost tangible about grainy black and white film imagery. Love, love, love film. Thank you so much for this post!
    January 26, 2010
  29. joy thigpen - preach it brother! ;)
    January 26, 2010
  30. Janet McK - Thanks for your camera suggestions a few posts back, and by the way, your kids website makes me want to weep. So simple; so classic!
    January 26, 2010
  31. sherri - I played a classic grand piano at a funeral this week and was reminded yet again how nothing can beat analogue. I often play a keyboard with the "grand piano" setting. I am a purist and old school girl at heart...which is why I continue to shoot film...and have never embraced digital. You are truly an inspiration in so many ways Jose. Thank you for sharing your gift with all of us...xoxo
    January 26, 2010
  32. Betsy Jo - I love your work, and can understand what you had to say here. I feel a little piece of me yearning for my film days... When that happens, I just hop over here to get a glimpse of your latest work of art. Beautiful.
    January 26, 2010
  33. Paul Sargeant - agreed. I float between both worlds but know exactly what you mean.
    January 26, 2010
  34. January 26, 2010
  35. Suzi Q - Hi Jose...Thanks for saying it perfectly. My clients say the same thing about my work...it looks "different, better" than digital. I could never figure out why everyone jumped on the digital bandwagon so quickly and with such abandon. Hope to see you and Yvette and Bryan and Jonathan and hang out with all the other film shooters in Vegas. Suzi Q
    January 26, 2010
  36. Scott Andrew Shoemake - Jose, I think you've pushed me over the edge. Is there room under the film tent for a no-name photographer from Norcal? I know I've talked about it for awhile, but it just may be time. Let's chat soon.
    January 26, 2010
  37. des - jose, it's you who has the magic, its in your heart. film is just the medium. xoxo
    January 26, 2010
  38. Hilary Helton - Well said! One of the things I always hated about digital was the period of disappointment I had to go through from image capture to the final product. I shoot 100% film now for my child and food photography, and I'm in love as soon as RPL sends them back to me. And it's nice to stop and consider the shot, rather than doing a machine-gun impression with my digital! It's lovely to slow down...
    January 26, 2010
  39. catherine - you have to be a skilled, confident, talented photographer in order to shoot film for paying clients. let's face it, there is an entire industry devoted to photoshop fixing of less-than-perfect digital captures. i am not saying everyone who shoots digital is not talented or unskilled. what i am saying is that if there was no digital, if all photography had to be perfected in-camera and shot using film, there would likely be far fewer photographers. (and in my opinion, that would not a good thing.) your work is beautiful and inspirational, and i so look forward to opening your beautiful blog every week!
    January 26, 2010
  40. Amanda - I much prefer film over digital but man I get cranky when I put a roll of film in to be developed and printed and I receive digital prints! I need to start going to an actual lab I guess? It also bugs me when people see my film pictures and comment "great processing and vintage look". UGH!
    January 26, 2010
  41. Clayton Austin - Jose, Your work is timeless. There is no denying that. However I love digital for so many reasons as well. It is true that without a proficient work flow digital can really strain. The key is really mastering the amazing automation capibilities of PS to your advantage. Even if I shot film I believe I have a very unique style that simply requires PS and therefor digital is home to me. I do have to say that all this time I have admired not just your work but your humility as an artist as well. I am a bit suprised to see this "tone" from you...
    January 26, 2010
  42. Clayton Austin - And on another note...I really challenge any one who questions me, as so many other here put it, a "photographer" simply because I have never shot anything outside of my Holga. I am proud to be a digital "photographer" and I am proud of my work.
    January 26, 2010
  43. ronnie - And film cameras last forever and hardly ever break, but digital ones are always changing, supposedly getting better and they break at least once a year. And they want you to buy one with less "noise" and then buy actions to put the "grain" back in!
    January 26, 2010
  44. weddingchicks - i love the way film images make me feel.
    January 26, 2010
  45. David Stephen - I'm going to be shooting film this year (not the whole wedding...baby steps) with a seagull or in mandarin haiou twin lens reflex, and a Yashica GT electro 35. I can't wait. FILM!
    January 26, 2010
  46. erica - jose- this is the most you have written in the longest time! Holy smokes! you were voted the 30 most influential photographers of the decade, and i see your influence in so many photogs work. digital & film shooters, film just is so amazing and the color saturation is entralling. but most people coming up now have never really known what a thrill it is to be in the darkroom and process their work etc. some are trying to shoot film now to be like you,but there is no other you, the upside of this is maybe it will breath life into small mom & pop photo stores and labs. Everyone Jose uses Richard photo lab! Your shaking things up. You , Linda Chaja & Elizabeth Messina are the masters in my opinion as far as nailing the color and composition. Film is Forever and you are keeping it alive!!
    January 26, 2010
  47. Jeremy Dueck - Great post Jose, there is a lot to be said for both film and digital, and I enjoy both. But I do like film better - it is photography, and I love that I don't have to sit at the computer - I can go shoot more. Digital is more about capture and working it on computer. Are computers bad? No. Can they be a huge benefit no matter what you shoot? You bet. Can the digital work flow be overwhelming? you bet. With computers we can do whatever we want in less time than when we worked without them. Do they make us better photographers? No. Better image makers, maybe. Clayton, they can give us a unique look (BTW I really like your style) but they don't make us better photographers, more proficient - yes at times but actually getting a better image in camera? I don't believe so. I once walked into an ad agency with my portfolio, when I slapped it on the light table the art buyers said "wow, you know what you're doing, there is no hiding behind anything". They were looking at a sheet of 120 and 4x5 trans, straight out of camera. No printing, no color corrections, no cropping. Nothing but real photography - it actually does make you a better photographer. The larger the film you shoot they better you become because you shoot slower and think more. This does not discount any small format shooters or digital images that are great. There are many of them, I truly believe that. But if you can master great images on slide film, you will become a better photographer - whether you shoot film or digital in the future.
    January 26, 2010
  48. Jeremy Dueck - This week I came across a photographer's site, loved the work. It looked different from everyone's work, even Jose and Elizabeth's work. I kinda knew it must be film, but still a wonderful look not seen often enough. Then it hit me. 8x10 film.
    January 26, 2010
  49. Emily - Very good post! I recently listened to an interview of yours in which you discussed film vs digital, and the next day I took my film camera with some ridiculously old film to an engagement shoot I shot. The film wasn't great, so the pictures turned out ok, but I really enjoying switching back and forth between my film and digital cameras; it made me slow down in a way I haven't done in a while. I don't think I'll ever convert completely to film, since I love what I can do with digital, but this year, I'm going to invest in some better (newer) film and take that camera with me to every wedding I shoot. I can't wait to see what kind of results I get!
    January 27, 2010
  50. Josh - Well said! I really hope we do see a resurgence in film and a renewed interest. The more people that get on the bandwagon, the easier it will be to keep the medium alive for those of us that love it!
    January 27, 2010
  51. Jyllian - Woohoo film!!! Right on Jose...thanks for getting me into shooting 220 and picking the holga up again=) What a great inspiration you are.
    January 27, 2010
  52. Pierre Alberto - Je suis complétement d'accord avec toi, vive le film ! Bonne continuation.
    January 27, 2010
  53. Jean-Pierre Uys - Love both as well, but in my country (South-Africa) medium format film is hard to get and you pay between $10-$12 a roll of 16 exposures, so its is costly here....maybe is even worth more for the clients here! I must say Jose you made shooting film a possibility again!
    January 27, 2010
  54. Karin - Well said!
    January 27, 2010
  55. carin - I agree completely, but most clients are not willing to pay the extra cost for film. I guess it gets easier to charge what it costs when you have the type of recognition you have. Very nice that you take a stand on this, cause you feel "forced" to go digital these days - even if you don´t want to.
    January 27, 2010
  56. Anne - I would love film too if I had your fabulous developer in my back pocket!! My problem has always been finding a developer that loves my film as much as I do, and who sees color and contrast the way I do. You're certainly lucky to be paired up with a great lab! I'm still searching, because I too love film... but only when I have a lab that loves it as much as I do. ;-)
    January 27, 2010
  57. andrew - thanks for this post Jose..i stick to film because of people like you..
    January 27, 2010
  58. Melissa Arlena - I went out and shot film this weekend after being inspired by Jose and I was struck by how simple it all was again. Without being able to chimp at the back of my camera I had to trust I picked the best settings and that freed me up to focus more on my composition. I think I'm going to start incorporating film into my weddings slowly and see how things go. I honestly didn't realize how much I missed my film camera until I was using it again this weekend. I also miss the magic of the image appearing in the developer while I wait, watching the image load up in lightroom just isn't the same :)
    January 27, 2010
  59. steve - couldnt agree more.. Cost effectiveness in digital does not in any way better the quality of film... Photoshop does not make a photographer... Actions are dull and boring...sick of seeing the same old photo's with the same old processing... 800 -1000 images a wedding is pathetic and shows no integrity... digital users would not do that with film, but they do with digital because they can... digital cameras are very expensive..... the RAW file being poor..... public are being ripped off.. What happens in 5 years time when your images no longer can be opened because you dont have the most up to date software..... you're a slave to the Adobe machine! images saved on cd's,. hard drives... its a fallable archival system.... nothing beats a properly stored negative (and now with scanning the way it is you can double up against disaster) Too many benefits to film..... see through the propaganda....
    January 27, 2010
  60. steve - For Clayton........ I follow your work... im a big big fan of yours.... (im based in the UK ..surprised?) The issue is not digital is better or film is better... people have been having this row since day dot of digital photography... People can prefer either... and both offer advantages as well as give disadvantages. You can be a serious photographer with digital... its how you see...... how you compose and use light ...how you story tell etc.... that makes you a photographer. The thing with digital is ....people are paying bucks for cameras that dont even take great images. They are limited in dynamic range... they are soft.....and the photoshop work involved is major.
    January 27, 2010
  61. Krissy - Great post Jose! I just bought a digital camera last year, but have not totally made the switch. I LOVE film. I was just out in CA attending one of Jessica's workshops where I brought my film camera with me. Can't wait to get the pictures back! It is so wonderful that you feel the same way about film as I do...
    January 27, 2010
  62. lauryn galloway - Jose, look at all these comments you have. Even some mean ones! You should write more often!
    January 27, 2010
  63. Chris - IM A DIGITAL SHOOTER AND I AGREE WITH JOSE! Here in the UK film processing and printing is rediculously expensive, AND, we have very few labs, if any actually, that can do a great job. Ive been MADE to shoot digital because of the LACK OF PROFESSIONAL LABS AND TECHNICIANS. That simple. Photoshop can be manipulated to look reasonably like film, however, its not the real thing and doesnt quite get the look - its a compromise. Jose I think your work has real integrity - however one reply did trike a chord - from chenin - do you post process your work in PS Jose? You need to be honest about this, because otherwise your reputation means nothing?
    January 27, 2010
  64. Heather - I started out only shooting film, because that's all we had available. Once DSLR's came out I jumped on that, but now I'm finding myself drawn back to film...and am slowly building an arsenal of vintage cameras :) Like most people have said...it's hard to find a good developer!
    January 27, 2010
  65. julianne - Here here!! I love film as well. Some of my fave spots here in Vancouver, B.C. have gone out of business, though :(
    January 27, 2010
  66. todd pellowe - Jose, I love your work. But the fact that it's shot on film is just a small part of the reason why.
    January 27, 2010
  67. glauce - Hola, Jose Es una buena iniciativa la de escribir un poco en tu blog. Te animo y espero que sigas incentivando el film en la era digital.
    January 27, 2010
  68. lane dittoe - just a heads up people! that's not the real Chenin Boutwell!!!!
    January 27, 2010
  69. jessamyn harris - I too love the work, love the look, miss film occasionally. But I'm not not shooting it because of the expense, or because I don't know how. I'm not shooting film because of the added uncertainties that are just too big to risk on a wedding day. I know how to properly expose, I know how to shoot film very well. But I don't miss at all the uncertainty of not knowing if everything went perfectly in camera, on route to the lab, in processing at the lab, and so on. I know you use an amazing lab, but options are limited in my area, and I sleep much better knowing that the photos are there immediately, not a week later after Fedexing everything to a lab location and waiting for them to send things back. Not to mention that I am a color control freak ;) and could never get things just how I wanted them when working with a lab - which came from years of doing my own color printing at a custom color lab in SF! With digital, I'm not trying to replicate the look of film, I'm trying to get as close as I can to my ideal colors, densities, and individual vision, and doing the post processing myself (while a pain) gives me that control that I just can't ever see myself giving back up again fully. When I was still shooting film, I would always have it scanned, always end up tweaking color and contrast anyway. There's also the added benefit of proofing in camera, much fewer waste when it comes to chemicals and film base, and of course the expense, too. But for me the reasons are as explained above, not primarily due to any expense. That said - I'm so glad you DO shoot film, and I LOVE looking at it. I miss those beautiful Fuji colors sometimes, but I liken it to working with a certain set of paints or canvases - it doesn't dramatically change the end product so much as influence where your vision will take it. My guess is that if you spent more time shooting digitally you would not feel so restricted, just as if many digital shooters switched to film it would be shocking at first but become second nature. But, then, why mess with success? : ) Nothing wrong with throwing some film into the mix, but it just never seems to end up making sense to me when I'm in there shooting.
    January 27, 2010
  70. Lacie Hansen - you could not have said it any better. everything you have written above is why you continue to inspire the photography world including my self. you are true to yourself, your medium and humble in sharing your secerets to all fellow friends and photographers. Thank you for sharing your true love and inspiring me through your words, you truly are the BEST OF THE BEST ! hugs !
    January 27, 2010
  71. jess rensch - A big thank you to you for writing this. I NEEDED to hear this! I love film and want to just switch back. Im exhausted trying to make digital files look as simple clean and beautiful as film does! Thank you Jose! I heart you!
    January 27, 2010
  72. jose villa - Thanks for all the responses CYNTHIA – I shoot with 35 mm 1v cameras and contax 645 and have been for 10 years. They do still make Fuji Provia and the new Reala is coming out this year. HARMONY – How funny.. thanks for the kind words MELISSA S. – oh, believe me I still need a ghost writer.. ha!! TIFFANY – In the end it’s not about what you shoot, as long as you are loving what you are doing and you are staying true to your self.. that is all that matters for me. I just wanted to express my love of film on here since I never really do. JEREMY – Very good points and I can tell you that if you got the transparency to look good, then man you really know what you are doing! No room for error there.
    January 27, 2010
  73. Chris - Jose - I dont think thats Chenin Boutwell as in the photographer - its going to another website. I know shes a digital user, and sells actions, but its not her LOL
    January 27, 2010
  74. wentzu - Jose...I love your long writing...well said ;) Just like your images, your words is so honest, and true...I too love film, and shoot film ;)
    January 27, 2010
  75. chenin - hey all! Just to clear things up. That was most definitely NOT me posting. For the record: I think Jose is an amazing photographer. In fact, if I were getting married today, there would be no question that I would hire him to shoot my own wedding. Whether he shoots film or digital, you can't argue with the quality of his work. I am super-sad that someone would leave a nasty comment under my name. And to the person who did that, I encourage you to use your time and energy to raise the quality of your own work, instead of using it to lower the spirits of others.
    January 27, 2010
  76. mike - your shots aren't regarded as timeless because of film Jose, it's because of everything else that goes into them. you'd do just as well with digital. stop fighting it!
    January 27, 2010
  77. Carolyn egerszegi - Hi Jose. Thanks for this post. From the first time I visited your site I could see something wonderfully different about your photos but it took me a while to recognize the difference between film and digital. You see, my first real serious foray into photography was due to a hand-me-down DSLR given to me for my birthday by my Dad a few years back so I really only know digital. I used to shoot film many years ago, but I wasn't very good at it because I couldn't seem to understand the "exposure triangle" without the instant feedback that digital provides. Call me impatient or (stupid!) but I just didn't get it. So... I think digital has an excellent place for helping a new photographer to learn, but now that I understand how to create the images I want, I would love to try out film again. I just LOVE the way it looks. (Well, at least I love the way you make it look!) One thing I've noticed - it's getting increasingly harder to find film and very few places in Vancouver actually do developing. And if they do, it's only a couple days a week. Anyway, sorry for the novel... and please write more on your blog. I love hearing your "voice" and what you have to say about photography. Oh, and one (or two) more questions... do you have any basic equipment recommendations for someone like me who wants to try film? I cannot afford expensive equipment right now, but I'd love to try it out. Any brands that you think are better? Your Contax 645 is just a little out of my price range. ;-) I might be able to borrow a film camera from my Dad, so do you recommend Fuji film as the best? Thanks again for all your inspiration and your beautiful vision.
    January 27, 2010
  78. Stephanie Stewart - I love what you wrote here! (And my hubby loves your BMW reference!) You are a true master at your craft, keep it up, you are an inspiration for all photographers, film or digital. Thank you for sharing!!!
    January 27, 2010
  79. Kameron Olds - I'm with you on the consistency of film. I think the industry is flooded with people that have taken a single course or maybe two on photography, purchased a base model DSLR, bought business cards and are now "professionals". Film takes an understanding of the camera, techniques and processes that most photographers don't want to spend the time exploring. In short...it takes actual work to know how to shoot film and be good at it. In a lot of ways, the digital world has made people lazy, and it tends to show in the bulk of work out there now. It seems like the digital world which once gave a fresh look and availability to create a unique look for each photographer has now become homogenized. Personally, I hope film does make a full comeback. It'll definitely weed out the people that have the passion to do the work vs. those who simply want to play behind the camera. Although I don't claim to be an expert of film cameras, I do use them in my personal work for the timeless feel that film gives. And, as I've progressed with my understanding of film, I've worked it into a lot of photo shoots recently. Thanks for all of the wonderful inspiration!
    January 27, 2010
  80. Jeremy Dueck - 'Digital is like shaved legs on a man - very smooth and clean but there is something acutely disconcerting about it.'
    January 27, 2010
  81. Jeremy Dueck - Okay, I got one more comment. For the most part film photography is about pre-visualization and digital is more post-visualization. I posted these comments on my blog about a year ago: "The whole word inspires me. Photography is about the play of light on the world, capturing the deep emotions we feel and what matters to an individual. Photographs are as much about the photographer as they are about the image." Robert Cavalli Well said Robert, well said... Shooting film in the old days was an art, and I miss it. You know what that film is capable of doing with special processing; and how you see differently through the camera depending upon what film you used. One of the great things about film is that when you put it in your camera, you stretch yourself to see things in the light of the commitment you made when you picked that specific roll in the first place. You force yourself to see in accordance with your decision. Unfortunately that seems to have been lost in the digital world. That pre-visualization of what your are going to do with that image is lacking. It's too easy to fix it in Photoshop or come up with unlimited variations. A lot of my competition think they love the instant gratification of digital. There is no such thing. I never knew a digital file that looked awesome out of the camera (for the most part - there are exceptions to everything, so no hate mail). One is always 'making it better' in Photoshop. We all use PS actions to spice up our photos. Real instant gratification is when I pull out a sleeve of medium or large format slides (trans) when I get it back from the lab knowing I don't need to do a thing to make them look better. They just are.
    January 27, 2010
  82. Connie Sithi - Maybe digital photography is film photography's little brother. I still think both digital and film produce beautiful art, but personally I like the look of film more. It's really what the photographer likes and what their style is - some clients love the super crisp, overly saturated, overly sharpened photos, and some like myself do not. Either way, Jose, I LOVE your photography, the colors the composition, the stories your photos tell. You are a true artist.
    January 27, 2010
  83. Chad Morgan - I agree. But only to a point, Jose. First, I think it's more than the film quality that gives your work the "timeless" feel people refer to. Like they say of people who can sing, "if you can sing, you could sing the phone book." I'll tell you man, I have a feeling your work, regardless of the format, is worthy of praise. No doubt the film differentiates you from all of us digi shooters. But, I think there's more! Keep being you, J.
    January 27, 2010
  84. erin conrad - if this post was a facebook status update, i would LIKE it. well put.
    January 27, 2010
  85. mindy L - yup, that's why i love your work!
    January 27, 2010
  86. colleen - well said.. amazing work!
    January 27, 2010
  87. Amanda - Hey Jose, any plans on bringing a workshop to Toronto? We'd love to have you!
    January 27, 2010
  88. Jenny Photography - Love your work Jose! I have photographed thirty weddings digitally and one with film and I'd have to say the I love the look I get when with film. Really, it's my favourite out of the bunch :)
    January 27, 2010
  89. Yvonne - Agreed, the look of film is usually more striking then digital. Very well said! A lot is personal taste though I suppose...
    January 27, 2010
  90. christina - I built my own darkroom when I was 16 and hardly came out! Shooting film and developing your own work is an incredible experience. However, when I started shooting weddings I couldn't possibly print all my photos by hand. But, sending my film off to a lab caused me to miss the control I had over my images in the darkroom. So, working with digital images has put some of the darkroom "control" back into my hands. Overall, it's not so much the equipment one uses but the "eye" and skill of the photographer. Jose, your amazing eye for simplicity in composition would look stunning on film or digital. Film just makes your images even more fantastic!
    January 27, 2010
  91. Meg - your work is wonderful. breath of fresh air and I have to agree with you about film. I refused to work with digital at the start of my wedding business...and was laughed at by others that I was STILL shooting film. Unlike you, I surrendered to the digital world and I sometimes cringe at that. It isn't the same. Film was simple. Yet beautiful. A bit more interesting not only in the feel of an image, but the waiting to see how it all came out after having it developed. You miss that with digital. Digital has truly made photographer's lives incredibly more complicated. Ugggggghhhhh...as far as work-flow I miss shooting a wedding, sending it off on Monday and getting it back, excitingly open the box to view the images for the first time, and not having to worry much about anything else, like turning up my blacks, or exporting as a jpg...Keep up the great work!
    January 28, 2010
  92. Tim May - I am part of the unfortunate generation that didn't learn to photograph with film so i find the concept a little daunting. I guess it is a case of getting to use your camera in a different way. Instead of constantly referencing the LCD you must work another way. One day perhaps...
    January 28, 2010
  93. kate holt - hip hip hooray for FILM!
    January 28, 2010
  94. Jen: JK Photography - I could not have said this better myself! Jose you have a way with words :) This blog post shows just how passioate you are about film and how much you believe in it. Your work is a true reflection of this and you can see your love for what you do in every picture you take. Amazing!
    January 28, 2010
  95. Kristen wood - I have to agree with Kameron Olds, who wrote, "Film takes an understanding of the camera, techniques and processes that most photographers don't want to spend the time exploring. In short...it takes actual work to know how to shoot film and be good at it." I like to compare it to skiing and snowboarding. It takes years and years to beocme a skilled skiier, and snowboarding, well—anyone can master that in no time :) Jose—Your photography is truly a work of art, and your choice of medium reflects that honestly. Always love looking at it:))
    January 28, 2010
  96. Angie - HI Jose- I love your work! with that said- I just simply love photography! I Love the art of it and the emotion that it evokes! It shouldn't be a fight about how you got there- The outcome is what is inspiring! I'm a serious- hobbyist and by no means a proffessional- I shoot both and like both-"can't we all just get a long?" ;0) both are great in their own ways it's my two cents. toodles
    January 28, 2010
  97. Courtney - Putting down digital photography is one thing, but why you got to put down snowboarders, that is just wrong, Kristen wood. :)
    January 28, 2010
  98. Eric Uys - Ah man, are you kidding me? I have been going about it all wrong then! I've been shooting film trying to and make it look like digital! Not succeeding, your post made me realize I should just shoot digital to make it look like digital, thanks! LOL JUST KIDDING! Great post Jose, film rocks! Three thumbs way up for film! :)
    January 28, 2010
  99. wendy g - Thanks José for making it so clear. I started in film and went digital because it just seemed like "the future", etc. After struggling for so long to get my digital images to look like film, I decided to go back to film. I hope everyone who reads this starts shooting film again..... wendy g
    January 28, 2010
  100. Tanja Lippert - NICE!!!!!!!!!!!!! love this Jose. You know how over the moon I am with film, but I just wanted to let you know that I had someone send me this link and I am glad they did...maybe a little something here to ad to the KFA blog... T
    January 28, 2010
  101. ELM.K. - I echo the thanks many have also shared. I truly appreciate the work you do to keep film alive. I do not think film is dead- it's just in a valley before it rises again. A new generation is learning on digital without ever trying film. In addition many young, more struggling photographers are trying digital in an effort to cut costs (as you mentioned). I believe it will take some time for the this ounger generation to get established and then turn back to film once they have the time and money. Film will never die! love your work- thank you!
    January 28, 2010
  102. Ingrid - Film is magic. Wonderful post Jose.
    January 28, 2010
  103. Kristen wood - HI Courtney, certainly not putting down digital photography or snowboarding. I am both a digital shooter and a snowboarder (and a really bad skiier) :)) haha.
    January 29, 2010
  104. Kat Speyer - Jose, I have come to more and more appreciate the quality of film in a digital world. The ironic thing? I've never once shot film on a camera other than the awful camera I had as a kid. When I started taking photography seriously, it was the beginning of the digital era, and I cut my teeth on a pixel-based image. I rolled my eyes at film when the truth was I was terrified of it. There was no way to see what I was doing! Now that I'm shooting professionally, I am facing a very deep desire to learn to work with film. I love the rich color and timeless feel of film images. On the many blogs I follow, I can usually pick out the film images right away... and I always love them. I think it's time-- I'm going to start shooting film. I know it will make my shooting better, and even make my digital images better. I hope I love it as much as I think I will. I'm very much looking forward to meeting you at WPPI and talking about shooting film. :)
    January 29, 2010
  105. Julie Delisser - totally agree with Meg! I would get hassled for "still" shooting film and switched to digital 2 yrs ago. I like certain aspects of digi, but I spend 5 hrs or more processing each wedding trying to make it look like film! I'm going to dust off my film camera and go shoot a roll or two-maybe it's time to go back to the simple things in life. I think the main reason I stopped using film was I wasn't getting great prints back from the lab. I'm an ex-printer and very fussy, so everyone out there using film or wanting to try it-make sure you find yourself a really good printer!
    January 29, 2010
  106. jenberry - i cannot say it any better. i echo the voices of your cult and the cult of film lovers.
    January 29, 2010
  107. StacyD - Love love love your work from the moment I saw it. It's funny, i came into photography digital... film? Must be for the old guys who don't want to change their ways, right? NO WAY! In my blog surfing, every time i come across a piece of work i love, turns out it was shot film... this got me thinking and then got me researching... didnt know how much more detail film holds! Couldn't figure out what my whites were missing... um, detail! Still learning, but I'm thinking my journey will bring me to film... Must say though, the dogmatism of the hardcore filmies is a bit intimidating... I dont even want to even ask questions after I'm shamed for shooting digital. Its all I've ever known people! I heard your interview and thought you were quite unpretentious, refreshing! I hope the east side / west side drama subsides a little so that people are more free to find what speaks to them. Just wondering, should I continue to cut my teeth on digital and switch it later or just bite the bullet? Digi just seems cheaper to learn on.
    January 30, 2010
  108. seth goodman - I recently shot some film at a wedding. I mainly did so I could have a square image and pano image with out stiching. I am hoping to shoot some film at more weddings in the hopes that it will separate me from my competition.
    January 30, 2010
  109. miriam - I do Love your work!! But I must say I agree with clayton austin.. The Tone of Jose Villa has changed.. Not so humble anymore.
    January 30, 2010
  110. Lachlan Burrell - I love this topic! Just to make it clear, I would never discredit digital for the appeal of film, I use both and they both have their merits (and shortcomings). But film is EXCITING! I get excited when I shoot a wedding on film, anticipating the glorious colour that I know digital doesn't quite get. I get excited when I first look at my scans on screen. And I get excited when I look at other photographer's work that is shot on film. Film can be adapted to a digital workflow too, something many digital shooters may not realize or have even contemplated. The purists may cringe, but I scan all my film at the lab and then import to Lightroom and process just like I process my digital files. Only downside to this is needing to rescan for enlargements, but it's all just a matter of workflow, and it doesn't have to cost a lot. But as Julie said, you need to FIND A GOOD LAB, and unfortunately many good ones have gone out of business with the digital tsunami. But posts like this one make me think it might just turnaround again! It all comes down to what works for you, and it's nice to see film still working for so many people. Rock on Jose!
    January 30, 2010
  111. Richard Photo Lab - Great to see so much talk about film. We see a lot of dig and film, and both can be good. But film comes out of the box with good skin tone and digital it seems, has most people chasing it. Another interesting thing that digital shooters mention a lot, is the "control" issue, they want to be in control. Its nice to be in control, but its also nice to have a tech that works on tone and color all day every day for 10 years or more point you in the right direction. Photographers, like a craftsmen, are each special in their own way, each has a different quality. But a craftsmen does not build his own tools, or mix their own paint, they use vendors to make their work the best it can be. Although not as many people shoot film, its still shot, and it is because the color is so nice in the finished product. And if you want to be in control, call your lab and tell them what you want. If they are any good, they will listen! Go shoot film!!
    February 1, 2010
  112. Marcelo - Jose, I agree with you and I prefer film 50x than digital, but sadly it is not everywhere that you can get decent labs. I've been repeatedly receiving scratched or dirty rolls, due to lack of care from the labs. I've complained and hey just don't really give a damn, as I just have the rolls developed, not enlarged or scanned (which would certainly give them a much better profit). I've tried the 3 best labs in my city and it seems to be a waste of time and money. I'm going to start shooting BW only and developing myself. It's quite a downer that I feel shooting color film around here is not worthy, but in the other hand shooting BW will allow me to grow as a photographer, hopefully.
    February 1, 2010
  113. Vivienne Lee - Timeless. That's how I felt when flipping through your pictures at our first meeting. We met with 10 photographers and your pictures are the only ones that have stayed in my mind because each and every one of them was so beautiful and timeless! swoon...
    February 2, 2010
  114. marco - first of all i don't see how any of this has anything to do with jose's humility... if you want the film look shoot film! We live in a time where a lot of "professionals" aren't technically proficient enough to shoot film and sadly we get a lot of learning on other people's dimes through leaning on digital... We choose digital for our studio because there are captures (especially in low light) that simply aren't possible with emulsion and working in a market where a fair share of our work is indoors we find it somewhat necessary. That being said I find it hard to resist my hassy and 160nc for my portrait sessions and wish i could use it more.
    February 2, 2010
  115. Heather Marie - Thank you. That was very refreshing. I have sought to find my place as a film photographer in the midst of digital, to find a balance. Yet I still love and enjoy the process of film that trains your eye, the grain that pulls in texture and color and the mystery of waiting for it's unveiling from the roll. Blessings!
    February 2, 2010
  116. Jeremy Dueck - Well said Marco, this shouldn't be a battle of either or. As mentioned I shoot both and they have their place. The low light you mention is prefect for digital - I love it in the dark churches etc. It is very handy. Do I love the work flow? No, I envy Jose in that regard. I miss shipping film away and actually doing the things he mentions above - having a life outside of sitting behind the computer. Most of the skin tones of digital aren't quite as nice as film, and film by far has better highlights and detail in said highlights. So there is a place for both, although it man not be in the same situations as you eluded to above. Great talk.
    February 2, 2010
  117. Tonya Peterson - I am nervous and excited about switching back to film. I know that I can nail my exposures, I do it with my digital. I guess what I am most nervous about is the scanning/developing process. I just am so lost on what to do and how to get started. That seem pretty silly I guess. I am going to go with Richards for sure. They come so highly recommended. Are they easy to set things up with. Will they help me decide what is the best option as far as what my develop/scan/print options are? What do you do?
    February 3, 2010
  118. Tonya Peterson - P.S. I REALLY want to come to your Mexico workshop! I hope I can raise the funds for that in time before it sells out!!!!
    February 3, 2010
  119. Richard Israel - Perfectly put Jose, my work and my life have not been quite the same (for the better) since my switchback.
    February 3, 2010
  120. Michael - I think the sheer amount of comments on this post tells two things: #1-People enjoy your writing and want to hear more of it. #2-There is something special about film. Wouldn't it be something if half of all the people who posted actually converted to film?
    February 4, 2010
  121. Amelia Johnson - Hi Jose! Prodigious blog! You claim to not be a writer, yet your writing is so tight, so succinct. I am a film shooter and so naturally my work has that "timeless" look you described. It is so true that while people cannot quite pin down "the difference" in technical photographic terms, they do notice a DIFFERENCE. Excellent point made with the money vs time argument. If one does not shoot film, they really have to evaluate how much their time is worth. You either shoot film, or don't and pay for it in dollars or long hours in front of a computer to make the pictures look like a product that is readily available - FILM!
    February 4, 2010
  122. shannon renee - wow... i think it's funny how people keep saying how they're not happy with Jose's "tone"... hehehe... I thought it was heartfelt and not offensive whatsoever. There's no reason to be insecure people of digital background... Jose's not even kind of bashing here... I love digital too... I just happen to love film more. And for me, it has always been about what speaks to my heart... so why would I not follow my heart and shoot what makes me happy. Shoot what makes you happy... there is no reason to compare or feel slighted because you aren't on the film train... do what you do only because you love it... not because you feel like you have to. Also as a side note to the UK users... I totally feel for you not having awesome labs. But I do know that labs here in the US ship stuff all the time. And also I get 100% of my film online (ebay no less)... super cheep and quite reliable. Thank you Jose for sharing your heart... please keep doing so. xoxo
    February 6, 2010
  123. Fabricio Sousa - Well done, dude! I think digital/film it's only ONE choice in this art of choices that photography consists. I'm glad that you're happy using film but I really prefer digital. Ah, and we photographers should write more, even pictures worth more than words. regards from Brazil
    February 6, 2010
  124. juan tellez - Jose realmente sorprendido , yo me inicie en la fotografia a los 13 años con una zeis zicon si no mas recuerdo y mi trabajo era en blanco y negro , lo que mas me gustaba era llegar a mi lab y ver mis imagenes , quizas lo digital te da rapidez , limpieza etc y no es malo tengo mi camara digital y la aprobecho bastante , pero.........existe e n lo negativo que te creas una imagen antes de tomar , la piensas , como dede terminar , en cambio la digital vez al momento y si no vuelves a tomar ...... es es mi opinion como que se a perdido cierta inspiracion. saludos
    February 8, 2010
  125. Heather-one love photo - I am loving the BMW comment, so perfect and true. I use to shoot 100% film for weddings until about four years ago. Although I still shoot a Hasselblad at weddings usually around 15-20 rolls. I like to use digital for the darker low light situations and big group shots. My husband uses digital the whole time. I can't believe how many digital images we have to edit, it's crazy. I have to agree that I feel like I have to "work" the digital images so much to make them match the tone of the film shots. I use the film as my guide for image correction for our digital images. The time on post production is killing us. I think the biggest advantage to adding even more film to our wedding work would be less images to cull and overall better quality. I think it's time to buy a film camera for my partner in crime:) I have to agree with the others. Film is great but it's your EYE that really makes your work so unique and wonderful. Thanks for sharing your thoughts, it's much appreciated! I have a couple questions for you..... I am curious if you edit your film scans? And if the prints/proofs that you get from Richard's lab are from your scans or actual negatives. If they are from scans do you edit them in PS before you make the prints for clients? Or does a Richard's lab tech edit them and do skin correction for you before they print the proofs (that would be so worth it). Any input would be awesome on post production. I am just trying to figure out our workflow for 2010 (with more film in the mix for sure). Thanks again! xoxoxox -H
    February 10, 2010
  126. Michael & anna costa - Preach on brother!
    February 11, 2010
  127. Sasha Prince - I miss my film days and I appreciate every single shot I've ever taken on film.
    February 12, 2010
  128. Susan Dean - Jose! You opened the box! I love film And I love my digital camera when the light gets low and people have had a few drinks! ;) And I love you! Oh and holy crap I love your latest post from nashville!
    February 23, 2010

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